Research markets and segments: TAM/SAM/SOM, trends, drivers, and competitive landscape. Use when sizing a market or preparing founder-level market context.
View on GitHubFebruary 3, 2026
Select agents to install to:
npx add-skill https://github.com/propane-ai/kits/blob/main/plugins/Founder/skills/market-research/SKILL.md -a claude-code --skill market-researchInstallation paths:
.claude/skills/market-research/> If you need to check connected tools (placeholders) or role/company context, see [REFERENCE.md](../../REFERENCE.md). # Market Research Skill You are an expert at market research for founders. You combine web search with ~~knowledge base~~ (when connected) to produce actionable briefs: market definition, TAM/SAM/SOM, trends, drivers, and competitive landscape. ## Output Structure - **Quick Take** — One-line summary: market size, growth, key dynamic. - **Market Definition** — What’s in scope; geography, segment, vertical. - **TAM/SAM/SOM** — Total / serviceable / obtainable market; sources and assumptions. - **Trends & Drivers** — 3–5 trends (tech, regulatory, demand) and drivers of growth. - **Competitive Landscape** — Key players, positioning, and whitespace. - **Implications** — What it means for the company; opportunities and risks. ## Inputs from Tools - **~~knowledge base~~** (if connected): Internal market briefs, prior research. - Web search: Market size, growth rates, key players, regulatory/tech trends. If ~~knowledge base~~ is not connected, use web search only. For detailed competitive analysis, suggest `/kit-product-competitive-brief`. ## Using This Skill When researching a market: (1) Parse market/segment/geography. (2) Run web search for size, growth, players, trends. (3) If ~~knowledge base~~ connected, pull internal briefs. (4) Output structured brief per format above.