create-an-asset

> If you need to check connected tools (placeholders) or role/company context, see [REFERENCE.md](../../REFERENCE.md).

# Create an Asset

Generate custom GTM assets tailored to your prospect, audience, and goals. Supports interactive landing pages, presentation decks, executive one-pagers, and workflow/architecture demos.

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## Triggers

Invoke this skill when:
- User says `/create-an-asset` or `/create-an-asset [CompanyName]`
- User asks to "create an asset", "build a demo", "make a landing page", "mock up a workflow"
- User needs a customer-facing deliverable for a GTM/sales conversation

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## Overview

This skill creates professional GTM assets by gathering context about:
- **(a) The Prospect** — company, contacts, conversations, pain points
- **(b) The Audience** — who's viewing, what they care about
- **(c) The Purpose** — goal of the asset, desired next action
- **(d) The Format** — landing page, deck, one-pager, or workflow demo

The skill then researches, structures, and builds a polished, branded asset ready to share with customers.

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## Phase 0: Context Detection & Input Collection

### Step 0.1: Detect Seller Context

From the user's email domain, identify what company they work for.

**Actions:**
1. Extract domain from user's email
2. Search: `"[domain]" company products services site:linkedin.com OR site:crunchbase.com`
3. Determine seller context:

| Scenario | Action |
|----------|--------|
| **Single-product company** | Auto-populate seller context |
| **Multi-product company** | Ask: "Which product or solution is this asset for?" |
| **Consultant/agency/generic domain** | Ask: "What company or product are you representing?" |
| **Unknown/startup** | Ask: "Briefly, what are you selling?" |

**Store seller context:**
```yaml
seller:
  company: "[Company Name]"
  product: "[Product/Service]"
  value_props:
    - "[Key value prop 1]"
    - "[Key value prop 2]"
    - "[Key value prop 3]"
  differentiators:
    - "[Differentiator 1]"
    - "[Di