account-research

> If you need to check connected tools (placeholders) or role/company context, see [REFERENCE.md](../../REFERENCE.md).

# Account Research

Get a complete picture of any company or person before outreach. This skill always works with web search, and gets significantly better with ~~data enrichment~~ and ~~CRM~~ data.

## How It Works

```
┌─────────────────────────────────────────────────────────────────┐
│                     ACCOUNT RESEARCH                             │
├─────────────────────────────────────────────────────────────────┤
│  ALWAYS (works standalone via web search)                        │
│  ✓ Company overview: what they do, size, industry               │
│  ✓ Recent news: funding, leadership changes, announcements      │
│  ✓ Hiring signals: open roles, growth indicators                │
│  ✓ Key people: leadership team from LinkedIn                    │
│  ✓ Product/service: what they sell, who they serve              │
├─────────────────────────────────────────────────────────────────┤
│  SUPERCHARGED (when you connect your tools)                      │
│  + ~~data enrichment~~: verified emails, phone, tech stack, org chart    │
│  + ~~CRM~~: prior relationship, past opportunities, contacts        │
└─────────────────────────────────────────────────────────────────┘
```

---

## Getting Started

Just tell me who to research:

- "Research Stripe"
- "Look up the CTO at Notion"
- "Intel on acme.com"
- "Who is Sarah Chen at TechCorp?"
- "Tell me about [company] before my call"

I'll run web searches immediately. If you have ~~data enrichment~~ or ~~CRM~~ connected, I'll pull that data too.

---

## Connectors (Optional)

Connect your tools to supercharge this skill:

| Connector | What It Adds |
|-----------|--------------|
| **~~data enrichment~~** | Verified emails, phone numbers, tech stack, org chart, funding details |
| **~~CRM~~** | Prior relationship history, past opportunities, existing contacts, notes |

> **No connectors?** No problem. We