Use when developing business strategy (market entry, product launch, geographic expansion, M&A, turnaround), conducting competitive analysis (profiling competitors, assessing competitive threats, Porter's 5 Forces, identifying differentiation), applying strategic frameworks (Good Strategy kernel with diagnosis/guiding policy/coherent actions, SWOT, Blue Ocean Strategy, Playing to Win where-to-play/how-to-win, Value Chain Analysis, BCG Matrix), making strategic decisions under constraints (build vs buy, pricing strategy, market positioning, business model choices), planning strategic initiatives (annual planning, OKRs, roadmaps), evaluating competitive positioning (moats, sustainable advantages, differentiation vs cost leadership), or when user mentions "strategy", "competitive analysis", "Porter's 5 Forces", "SWOT", "market positioning", "strategic planning", "competitive landscape", or "strategic frameworks".
View on GitHubskills/strategy-and-competitive-analysis/SKILL.md
January 24, 2026
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npx add-skill https://github.com/lyndonkl/claude/blob/main/skills/strategy-and-competitive-analysis/SKILL.md -a claude-code --skill strategy-and-competitive-analysisInstallation paths:
.claude/skills/strategy-and-competitive-analysis/# Strategy & Competitive Analysis ## Table of Contents - [Purpose](#purpose) - [When to Use](#when-to-use) - [What Is It](#what-is-it) - [Workflow](#workflow) - [Strategic Frameworks Overview](#strategic-frameworks-overview) - [Competitive Analysis Overview](#competitive-analysis-overview) - [Common Patterns](#common-patterns) - [Guardrails](#guardrails) - [Quick Reference](#quick-reference) ## Purpose Develop robust strategies grounded in rigorous competitive and market analysis, using proven frameworks to diagnose challenges, formulate guiding policies, and specify coherent actions. ## When to Use **Business Strategy Development:** - Market entry strategy (new product, geography, segment) - Strategic planning (annual plans, 3-year vision, OKRs) - Strategic decisions (build vs buy, pricing, positioning, business model) - Growth strategy (organic, M&A, partnerships, platform) **Competitive Analysis:** - Competitor profiling (features, pricing, positioning, strengths/weaknesses) - Threat assessment (new entrants, substitutes, competitive moves) - Differentiation opportunities (market gaps, uncontested space) - Industry structure analysis (5 Forces, consolidation, barriers to entry) **Strategic Frameworks:** - Need structured approach to complex strategic questions - Multiple stakeholders requiring alignment on strategy rationale - High-stakes decisions requiring rigorous analysis - Teaching/communicating strategy to teams ## What Is It Strategy & Competitive Analysis applies proven frameworks to make better strategic decisions: **Good Strategy Kernel** (Rumelt): Diagnosis (what's the challenge) → Guiding Policy (overall approach) → Coherent Actions (specific coordinated steps). **Competitive Analysis**: Porter's 5 Forces (rivalry, new entrants, substitutes, buyer power, supplier power), competitor profiling (SWOT per competitor), positioning maps, moat assessment. **Example**: SaaS startup entering crowded market → **Diagnosis**: commoditized features, pr