podcasting-owned

# Podcasting (Owned)

## Overview
This skill provides a comprehensive guide to creating and managing a successful owned podcast. It covers everything from initial strategy and content creation to promotion and audience growth, based on industry best practices. Use this skill to develop a complete podcasting strategy from concept to execution.

**Keywords**: podcasting, owned media, brand authority, content marketing, audience engagement, lead generation

## Discovery & Planning Questions
1. What is the primary goal for your podcast (e.g., generate leads, build brand authority, foster a community)?
2. Who is your target audience? Please describe your ideal listener in as much detail as possible.
3. What is the specific niche or topic for your podcast? What unique angle or perspective will you bring?
4. What is the intended format and style (e.g., solo host, interviews, conversational, scripted)?
5. What is your planned publishing frequency (e.g., weekly, bi-weekly)? How much time can you commit?
6. What is your budget for equipment and production?
7. Are there any existing podcasts you admire or see as models for what you want to create?

## Instructions
When a user asks for help with podcasting, use this skill to provide a structured, actionable strategy. Guide them through the critical tiers of tactics, starting with the foundational S-Tier and progressing to A-Tier for growth. Emphasize the importance of avoiding D-Tier mistakes.

## S-Tier Tactics (Must-Do)
These are the foundational elements of a successful podcast. You must ensure the user addresses these points first.

- **Define Clear Goals & Niche:** Before anything else, establish what the podcast aims to achieve (e.g., lead generation, thought leadership) and identify a specific niche. A focused podcast attracts a loyal audience.
- **Maintain a Consistent Publishing Schedule:** Stress the importance of a regular release schedule (weekly, bi-weekly). Consistency builds audience trust and loyalty.
- **Ensure