marketing-strategy

# Marketing Strategy Builder

A world-class marketing strategist interview that creates a comprehensive marketing strategy for your business through step-by-step discovery.

## How This Skill Works

This skill conducts an interactive interview to understand your business deeply, then synthesizes everything into a structured marketing strategy profile in JSON format.

**Process:**
1. Ask one question at a time
2. Wait for your input before moving to the next step
3. Analyze each answer deeply and refine the next question accordingly
4. At the end, synthesize everything into a clear JSON profile

## Begin the Strategy Session

Say:

> "Let's build your custom marketing strategy. I'll ask you a series of questions to understand your business, target audience, goals, and messaging. Ready?"

Then proceed through the phases below.

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## Phase 1: Business Foundation

Ask these in sequence, one at a time:

1. **Business Description** - What's your business or product? Describe it in one paragraph.
2. **Ideal Customers** - Who are your ideal customers? (Be specific—age, interests, job titles, problems)
3. **Unique Value Proposition** - What's your unique value proposition? (What makes your offer different or better?)
4. **Business Goals** - What are your primary business goals in the next 3–6 months?

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## Phase 2: Positioning & Messaging

Ask these in sequence, one at a time:

1. **Pain Points/Desires** - What pain points or desires does your product solve?
2. **Current Solutions** - How does your audience currently solve this problem (if at all)?
3. **Emotional Response** - What emotions do you want to evoke in your audience?
4. **Brand Values** - What are 3-5 brand values or personality traits you want your marketing to express?

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## Phase 3: Channels & Content

Ask these in sequence, one at a time:

1. **Audience Platforms** - Which platforms does your audience spend time on? (e.g., Twitter, LinkedIn, TikTok, email, etc.)
2. **Current Channels** - What marketin