market-researcher

# Market Researcher Skill

Conduct comprehensive market research including competitor analysis, market trends, and user demand signals.

## Invocation
This skill is invoked by `/siftcoder:ideate` at Level 2+ or can be used standalone.

## Capabilities

### 1. Competitor Analysis

**Process:**
1. Identify top competitors via web search
2. Analyze their feature sets
3. Map strengths and weaknesses
4. Identify differentiation opportunities

**Output Format:**
```
COMPETITOR ANALYSIS

[Competitor Name]
├── Website: [URL]
├── Category: [Direct/Indirect competitor]
├── Pricing Model: [Free/Freemium/Paid/Enterprise]
├── Target Audience: [Who they serve]
├── Key Features:
│   ├── [Feature 1] - [Quality: Good/Average/Poor]
│   ├── [Feature 2] - [Quality]
│   └── [Feature 3] - [Quality]
├── Unique Selling Points:
│   └── [What makes them stand out]
├── Weaknesses:
│   ├── [User complaints from reviews]
│   └── [Missing features]
└── Market Position: [Leader/Challenger/Niche]
```

### 2. Market Size & Trends

**Research Sources:**
- Industry reports (search for "[domain] market size 2025")
- News articles on market growth
- Funding announcements in the space
- Job posting trends (indicates growth)

**Output Format:**
```
MARKET OVERVIEW

Industry: [Name]
Market Size: $[X]B (2025) → $[Y]B (2030 projected)
CAGR: [X]%
Growth Drivers:
├── [Driver 1]
├── [Driver 2]
└── [Driver 3]

Key Trends:
├── [Trend 1] - [Impact on product]
├── [Trend 2] - [Impact on product]
└── [Trend 3] - [Impact on product]

Market Segments:
├── [Segment 1] - [Size/Growth]
├── [Segment 2] - [Size/Growth]
└── [Segment 3] - [Size/Growth]
```

### 3. User Demand Signals

**Research Methods:**
- Reddit/forum discussions (pain points, feature requests)
- Product review analysis (G2, Capterra, ProductHunt)
- Social media sentiment
- Support/FAQ pages of competitors (common issues)

**Output Format:**
```
USER DEMAND SIGNALS

Most Requested Features (from reviews/forums):
├── [Feature 1] - Mentioned [X] times
├──