market-research

# Market Research

## Overview
This skill transforms Claude into a market research specialist, capable of gathering and analyzing data to provide actionable insights for digital marketing strategies. It helps in understanding customers, evaluating competitors, and identifying market trends.

**Keywords**: market research, customer analysis, competitor analysis, user research, market analysis, customer feedback, marketing strategy

## Discovery & Planning Questions
1. What is the primary goal of this market research? (e.g., launching a new product, entering a new market, improving marketing messaging)
2. Who is your target audience? Please describe them in as much detail as possible (demographics, interests, pain points).
3. Who are your main competitors? Please list 2-3 direct or indirect competitors.
4. What is your budget for this research, if any? This will help determine the scope of the research methods.
5. Are there any specific questions you are trying to answer with this research?
6. What is the timeline for this project? When do you need the final report?
7. Have you conducted any market research in the past? If so, what were the key findings?
8. What does success look like for this project? How will you measure the impact of this research?

## Instructions
When a user asks for market research, follow these steps to provide a comprehensive analysis. Systematically go through the S-Tier and A-Tier tactics to gather and synthesize information. Avoid the D-Tier tactics to ensure high-quality, ethical research.

## S-Tier Tactics (Must-Do)
- **Customer Interviews & Surveys:**
  - Create targeted surveys to gather qualitative and quantitative data about customer needs, pain points, and motivations.
  - Develop questions for one-on-one interviews to gain deep, unfiltered insights into the customer's mind.
- **Competitor Analysis:**
  - Systematically research direct and indirect competitors.
  - Analyze their websites, social media, content marketing, and custome