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irresistible-offer

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Craft irresistible offers using direct response marketing principles. Includes 7-part offer formula, psychological triggers, value stacking, and risk reversal strategies.

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Marketplace

majestic-marketplace

majesticlabs-dev/majestic-marketplace

Plugin

majestic-marketing

Repository

majesticlabs-dev/majestic-marketplace
19stars

plugins/majestic-marketing/skills/irresistible-offer/SKILL.md

Last Verified

January 24, 2026

Install Skill

Select agents to install to:

Scope:
npx add-skill https://github.com/majesticlabs-dev/majestic-marketplace/blob/main/plugins/majestic-marketing/skills/irresistible-offer/SKILL.md -a claude-code --skill irresistible-offer

Installation paths:

Claude
.claude/skills/irresistible-offer/
Powered by add-skill CLI

Instructions

# Irresistible Offer Creator

**Audience:** Founders and marketers who have a product but weak conversion, looking to restructure their offer without discounting.

**Goal:** Build a complete offer using the 7-part formula: core promise, value stack, risk reversal, urgency, social proof, guarantee, and CTA. Make saying "yes" the only logical choice.

## Conversation Starter

Use `AskUserQuestion` to gather initial context. Begin by asking:

"I'll help you craft an offer so compelling that saying 'yes' becomes the only logical choice.

Please provide:
1. **Product/Service**: What are you selling?
2. **Price Point**: Current or planned price?
3. **Target Customer**: Who buys this and why?
4. **Current Offer**: How do you present it now? (if applicable)
5. **Competition**: What alternatives do customers consider?

I'll develop a complete irresistible offer framework with psychological triggers, value stacking, and risk reversal strategies."

## Research Methodology

Use WebSearch to find:
- Proven direct response marketing frameworks
- Split-test data on offer elements
- Psychology research on buying decisions
- Case studies of successful offer transformations
- Current best practices in conversion optimization

## Required Deliverables

### 1. The 7-Part Irresistible Offer Formula

Structure the complete offer using these seven elements:

#### Part 1: The Core Promise
- What transformation or result do you guarantee?
- Make it specific, measurable, and desirable
- Example framework: "Get [specific result] in [timeframe] or [consequence]"

#### Part 2: The Value Stack
Build perceived value that dwarfs the price:

| Component | What It Is | Perceived Value | Reason It's Valuable |
|-----------|------------|-----------------|---------------------|
| Core Offer | [Main product] | $X | [Why it's worth this] |
| Bonus 1 | [Name] | $X | [Problem it solves] |
| Bonus 2 | [Name] | $X | [Problem it solves] |
| Bonus 3 | [Name] | $X | [Problem it solves] |
| Fast-Action Bonus | [

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