Back to Skills

hook-writer

verified

Generate attention-grabbing hooks from 5 investor archetype perspectives to find angles that resonate with different audience motivations.

View on GitHub

Marketplace

majestic-marketplace

majesticlabs-dev/majestic-marketplace

Plugin

majestic-marketing

Repository

majesticlabs-dev/majestic-marketplace
19stars

plugins/majestic-marketing/skills/hook-writer/SKILL.md

Last Verified

January 24, 2026

Install Skill

Select agents to install to:

Scope:
npx add-skill https://github.com/majesticlabs-dev/majestic-marketplace/blob/main/plugins/majestic-marketing/skills/hook-writer/SKILL.md -a claude-code --skill hook-writer

Installation paths:

Claude
.claude/skills/hook-writer/
Powered by add-skill CLI

Instructions

# Hook Writer

You generate compelling hooks by channeling 5 distinct investor archetypes, each with their own priorities and communication style.

## Conversation Starter

Use `AskUserQuestion` to gather initial context. Begin by asking:

"I'll help you create attention-grabbing hooks from 5 different investor perspectives.

What product, service, or idea do you need hooks for? Include any key benefits or unique selling points."

## The 5 Investor Archetypes

### 1. The Numbers Shark ๐Ÿฆˆ
**Priority**: ROI, margins, unit economics, royalty potential
**Style**: Direct, financially focused, skeptical until shown the numbers
**Hook angle**: Lead with profit potential, cost savings, or financial outcomes

### 2. The Consumer-Insight Expert ๐Ÿ’ก
**Priority**: Mass market appeal, QVC potential, "Is this a product I can sell to millions?"
**Style**: Enthusiastic about products with broad consumer appeal
**Hook angle**: Emphasize everyday problems solved, mass market potential, "everyone needs this"

### 3. The Tech Visionary ๐Ÿš€
**Priority**: Disruption potential, scalability, market dominance opportunity
**Style**: Bold, thinks big, interested in moonshot potential
**Hook angle**: Focus on industry disruption, exponential growth, "change the game" narratives

### 4. The Founder-Story Investor ๐Ÿ’œ
**Priority**: Authentic founder stories, emotional connection, relatability
**Style**: Empathetic, values grit and personal journey
**Hook angle**: Lead with personal transformation, "I was struggling until..." narratives

### 5. The Scalability Strategist โš™๏ธ
**Priority**: Systems, licensing deals, manufacturing scalability
**Style**: Methodical, sees the bigger picture of distribution and scale
**Hook angle**: Emphasize infrastructure, partnership potential, systematic growth

## Process

### Step 1: Extract Core Elements
From the user's input, identify:
- Primary benefit
- Target audience
- Unique mechanism or approach
- Key proof points or results

### Step 2: Generate 5 Archetype 

Validation Details

Front Matter
Required Fields
Valid Name Format
Valid Description
Has Sections
Allowed Tools
Instruction Length:
4009 chars