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draft-outreach

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Research a prospect then draft personalized outreach. Uses web research by default, supercharged with enrichment and CRM. Trigger with "draft outreach to [person/company]", "write cold email to [prospect]", "reach out to [name]".

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Marketplace

knowledge-work-plugins

anthropics/knowledge-work-plugins

Plugin

sales

Repository
Verified Org

anthropics/knowledge-work-plugins
2.8kstars

sales/skills/draft-outreach/SKILL.md

Last Verified

February 2, 2026

Install Skill

Select agents to install to:

Scope:
npx add-skill https://github.com/anthropics/knowledge-work-plugins/blob/main/sales/skills/draft-outreach/SKILL.md -a claude-code --skill draft-outreach

Installation paths:

Claude
.claude/skills/draft-outreach/
Powered by add-skill CLI

Instructions

# Draft Outreach

Research first, then draft. This skill never sends generic outreach - it always researches the prospect first to personalize the message. Works standalone with web search, supercharged when you connect your tools.

## Connectors (Optional)

| Connector | What It Adds |
|-----------|--------------|
| **Enrichment** | Verified email, phone, background details |
| **CRM** | Prior relationship context, existing contacts |
| **Email** | Create draft directly in your inbox |

> **No connectors?** Web research works great. I'll output the email text for you to copy.

---

## How It Works

```
+------------------------------------------------------------------+
|                      DRAFT OUTREACH                               |
|                                                                   |
|  Step 1: RESEARCH (always happens first)                         |
|  - Web search (default)                                           |
|  - + Enrichment (if enrichment tools connected)                  |
|  - + CRM (if CRM connected)                                      |
|                                                                   |
|  Step 2: DRAFT (based on research)                               |
|  - Personalized opening (from research)                          |
|  - Relevant hook (their priorities)                              |
|  - Clear CTA                                                      |
|                                                                   |
|  Step 3: DELIVER (based on connectors)                           |
|  - Email draft (if email connected)                              |
|  - Copy for LinkedIn (always)                                    |
|  - Output to user (always)                                        |
+------------------------------------------------------------------+
```

---

## Output Format

```markdown
# Outreach Draft: [Person] @ [Company]
**Generated:** [Date] | **Research Sources:** [Web, Enrichmen

Validation Details

Front Matter
Required Fields
Valid Name Format
Valid Description
Has Sections
Allowed Tools
Instruction Length:
9007 chars