content-planning

# Content Planning Skill

Patterns for content strategy and editorial planning.

## Content Calendar

### Monthly Planning

```markdown
# Content Calendar - [Month] [Year]

## Theme: [Monthly Focus]

### Week 1

| Day | Type | Title | Author | Status |
|-----|------|-------|--------|--------|
| Mon | Blog | [Title] | @author | Draft |
| Wed | Tutorial | [Title] | @author | Planned |
| Fri | Social | [Topic] | @author | Scheduled |

### Week 2

| Day | Type | Title | Author | Status |
|-----|------|-------|--------|--------|
| Tue | Feature Launch | [Title] | @author | Planned |
| Thu | Case Study | [Title] | @author | In Review |

### Week 3

...

### Week 4

...

## Upcoming
- [Title 1] - needs research
- [Title 2] - waiting on data
```

### Content Pipeline

```markdown
## Content Pipeline

### Backlog (Prioritized)
1. [Topic] - High demand, medium effort
2. [Topic] - Product launch tie-in
3. [Topic] - SEO opportunity

### In Progress

| Title | Stage | Author | Due |
|-------|-------|--------|-----|
| [Title] | Writing | @jane | Jan 15 |
| [Title] | Review | @john | Jan 12 |
| [Title] | Design | @sara | Jan 14 |

### Scheduled

| Title | Publish Date | Channels |
|-------|-------------|----------|
| [Title] | Jan 20 | Blog, Email |
| [Title] | Jan 25 | Blog, Social |

### Published This Month
- [Title] - [Date] - [Metrics]
```

## Content Types

### Content Mix

```markdown
## Recommended Mix

### By Purpose (Monthly)
- 40% Educational (tutorials, guides)
- 30% Product (features, updates)
- 20% Thought Leadership (insights, trends)
- 10% Community (case studies, spotlights)

### By Format
- 60% Blog posts
- 20% Tutorials
- 10% Videos
- 10% Infographics

### By Funnel Stage
- 40% Awareness (SEO, social)
- 35% Consideration (comparisons, deep dives)
- 25% Decision (case studies, demos)
```

### Content Templates

```markdown
## Template Library

### Tutorial Template
- Time: 2-4 hours to write
- Word count: 1500-2500
- Structure: What/Why/How
- Assets: Screenshots,