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content-brief-generator

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Generate comprehensive content briefs for writers, ensuring clarity, alignment, and strategic content creation across all formats.

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jamesrochabrun/skills

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trading-plan-generator

Repository

jamesrochabrun/skills
30stars

skills/content-brief-generator/SKILL.md

Last Verified

January 18, 2026

Install Skill

Select agents to install to:

Scope:
npx add-skill https://github.com/jamesrochabrun/skills/blob/main/skills/content-brief-generator/SKILL.md -a claude-code --skill content-brief-generator

Installation paths:

Claude
.claude/skills/content-brief-generator/
Powered by add-skill CLI

Instructions

# Content Brief Generator

A comprehensive skill for creating detailed content briefs that guide writers, ensure consistency, and align content with business goals.

## What This Skill Does

Helps you create professional content briefs for:
- **Blog posts and articles** - Thought leadership, tutorials, how-tos
- **Technical documentation** - API docs, guides, README files
- **Marketing copy** - Landing pages, email campaigns, ads
- **Social media content** - Posts, campaigns, threads
- **Case studies** - Customer success stories
- **Whitepapers and reports** - In-depth research content
- **Product descriptions** - E-commerce and product pages
- **Video scripts** - YouTube, explainer videos, demos

## Why Content Briefs Matter

**Without a brief:**
- Unclear expectations and scope
- Multiple rounds of revisions
- Inconsistent tone and messaging
- Missing SEO opportunities
- Wasted time and resources

**With a brief:**
- Clear direction and goals
- Fewer revisions needed
- Consistent quality
- SEO-optimized content
- Efficient workflow

## Core Components of a Content Brief

### 1. Content Overview
- Title/working title
- Content type (blog, doc, landing page, etc.)
- Target audience
- Primary goal (educate, convert, entertain, etc.)
- Key message or takeaway

### 2. Audience & Context
- Target persona
- Reader's knowledge level
- Pain points and needs
- Where they are in the funnel
- How they'll discover content

### 3. Strategic Elements
- Business objectives
- SEO keywords and intent
- Competitive landscape
- Success metrics
- CTAs and conversion goals

### 4. Content Requirements
- Tone and voice
- Length/word count
- Structure and sections
- Research requirements
- Visual/media needs

### 5. SEO & Distribution
- Primary and secondary keywords
- Search intent
- Meta description
- Internal/external links
- Distribution channels

## Content Types & Templates

### Blog Post Brief
**Use for:** Thought leadership, tutorials, listicles, how-tos

**Key elements:**
- Hook

Validation Details

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